An Analysis Of The Mobile App Development Industry
Keywords:
Mobile App Development, Android, iOS, Industry Analysis, App Development Industry, App Development Companies
Abstract
Background/Purpose:We are living in an era where many disruptive technologies have emerged that have changed the entire perception of the business world. One of them is the emergence of mobile application development, which has completely changed the way people use software. While in the past software development usually meant single or web applications, now there is a huge scope for mobile application development. Standalone technologies require users to have at least one personal computer to use their applications. However, since the only platform on which the application can be used is the mobile phone, the target audience for the development of this application does a lot. Mobile app development has now become a norm for services to reach their destinations faster because almost everyone has access to mobile devices. The app development industry has grown at a rapid pace since its inception. This article covers the mobile app industry and its management in India in detail.
Objectives: Analyze and understand the mobile app industry globally and in India, understand the trends, usage, revenue, cost and performance of app development in India Answer and perform SWOC analysis of the mobile app industry.
References
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[6] Peek, S. (2020, July 9). What Is Mobile App Development? Retrieved May 11, 2021, from https://www.businessnewsdaily.com/5155-mobile-app-development.html
[7] Raluca Budiu. (2016, January 19). Mobile: Native Apps, Web Apps, and Hybrid Apps. Retrieved May 11, 2021, from https://www.nngroup.com/articles/mobile-native-apps/
[8] Janani. (2021, February 11). Different Types of Mobile Application Development- Every Business Owner Must Know! Retrieved May 11, 2021, from https://www.zuantechnologies.com/blog/different-types-mobile-application-development-every- business-owner-must-know/
[9] Valdellon, L. (2020, November 2). What Are the Different Types of Mobile Apps? And How Do You Choose? Retrieved May 11, 2021, from https://clevertap.com/blog/types-of-mobile-apps/
[10] Zohud, T., & Zein, S. (2021). Cross-Platform Mobile App Development in Industry: A Multiple Case-Study. International Journal of Computing, 46–54. https://doi.org/10.47839/ijc.20.1.2091
[11] Design Rush. (2020, November 27). The Ultimate Guide to Hybrid App Development. Retrieved May 11, 2021, from https://www.designrush.com/trends/hybrid-mobile-app-development
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[16] Yan, H., Wang, J., Wang, Y., & Zhou, X. (2017). An Example for Industry 4.0: Design and Implementation of a Mobile App for Industrial Surveillance Based on Cloud. 2017 5th International Conference on Enterprise Systems (ES). Published. https://doi.org/10.1109/es.2017.61
[17] Menon, N. G. (2019, September 26). What Are the Various Phases of Mobile App Development? Retrieved May 11, 2021, from https://www.cognitiveclouds.com/insights/what-are-the-various- phases-of-mobile-app-development/
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[22] Mobile Backend-as-a-Service - 4 mBaaS Platforms you need to check out. (2019, July 26). Retrieved May 11, 2021, from https://waracle.com/blog/mbaas/how-to-choose-the-right-backend- as-a-service-baas-platform/
[23] Francese, R., Gravino, C., Risi, M., Scanniello, G., & Tortora, G. (2017). Mobile App Development and Management: Results from a Qualitative Investigation. 2017 IEEE/ACM 4th International Conference on Mobile Software Engineering and Systems (MOBILESoft). Published. https://doi.org/10.1109/mobilesoft.2017.33
[24] Zhang, M., Cheow, E., Ho, C. S., Ng, B. Y., Ho, R., & Cheok, C. C. S. (2014). Application of Low-Cost Methodologies for Mobile Phone App Development. JMIR MHealth and UHealth, 2(4), e55. https://doi.org/10.2196/mhealth.3549
[25] K. Flora, H., Wang, X., & V.Chande, S. (2014). An Investigation into Mobile Application Development Processes: Challenges and Best Practices. International Journal of Modern Education and Computer Science, 6(6), 1–9.
[26] Jones, N., & Moffitt, M. (2016). Ethical guidelines for mobile app development within health and mental health fields. Professional Psychology: Research and Practice, 47(2), 155–162.
[27] Asfour, A., Zain, S., Salleh, N., & Grundy, J. (2019). Exploring agile mobile app development in industrial contexts: A qualitative study. International Journal of Technology in Education and Science, 3(1), 29-46.
[28] Holzer, A., & Ondrus, J. (2009). Trends in Mobile Application Development. Lecture Notes of the Institute for Computer Sciences. Social Informatics and Telecommunications Engineering, 55–64. https://doi.org/10.1007/978-3-642-03569-2_6.
[29] Enabling the new normal - mobile app development in the COVID-19-Era. (2020, July 14). Retrieved May 11, 2021, from https://www.businessofapps.com/insights/mobile-app- development-in-the-covid-19-era/
[30] Statista. (2021, February 4). Annual number of global mobile app downloads 2016–2020. Retrieved May 11, 2021, from https://www.statista.com/statistics/271644/worldwide-free-and- paid-mobile-app-store-downloads/
[31] Holzer, A., & Ondrus, J. (2010). Mobile Application Market: A Mobile Network Operators’ Perspective. Lecture Notes in Business Information Processing, 186–191. https://doi.org/10.1007/978-3-642-17449-0_19
[32] Ian Blair. (n.d.-b). Mobile App Download and Usage Statistics (2021). Retrieved May 11, 2021, from https://buildfire.com/app-statistics/
[33] Statista. (2021b, February 4). Leading Android app categories worldwide 2019. Retrieved May 11, 2021, from https://www.statista.com/statistics/200855/favourite-smartphone-app-categories-by- share-of-smartphone-users/
[34] Wilcox, M. (2013, March 1). How Much Is an Active User Worth? Retrieved May 11, 2021, from https://www.developereconomics.com/blog/how-much-is-an-active-user-worth/
[35] Miller, B. (2020, March 20). ARPU: How to Calculate Average Revenue Per User. Retrieved May 11, 2021, from https://clevertap.com/blog/arpu-everything-you-need-to-know-about-average- revenue-per-user/
[36] Harnil Oza. (2020). Indian App Development Industry Report 2021. Retrieved May 11, 2021, from https://www.hyperlinkinfosystem.com/research/indian-app-development-industry-report-2020
[37] Mobile Action Team. (2020, October 30). 8 Proven App Revenue Models for Your Mobile App. Retrieved May 11, 2021, from https://www.mobileaction.co/blog/app-business/app-revenue- models/
[38] Top App Development Companies (2021). (2021a, May 10). Retrieved May 11, 2021, from https://www.businessofapps.com/app-developers/
[39] App Development Cost (2021). (2021, March 26). Retrieved May 11, 2021, from https://www.businessofapps.com/app-developers/research/app-development-cost/
[40] Aithal, P. S., & Kumar, P. M. (2015). Applying SWOC Analysis to an Institution of Higher Education. International Journal of Management, IT and Engineering, 5(7), 231-247.
[41] Madhushree, R. R., Kumar, A., & Aithal, P. S. (2018). Business strategy of top Indian IT company: Mindtree. International Journal of Case Studies in Business, IT and Education (IJCSBE), 2(1), 22- 36.
[42] Kornilova, V. (2016, September 15). Perfect SWOT Analysis for Mobile App. How to Validate Your Ideas. Retrieved May 11, 2021, from https://theappsolutions.com/blog/marketing/swot-for- mobile-app/
[43] McCandless, N. (2015, December 9). The Future of The Mobile App Industry. Retrieved May 11, 2021, from https://theappcompany.com/the-future-of-the-mobile-app-industry/
[2] Mobile Operating System Market Share United States of America. (2021, March). Retrieved May 11, 2021, from https://gs.statcounter.com/os-market-share/mobile/united-states-of-america
[3] Rakestraw, T. L., Eunni, R. V., & Kasuganti, R. R. (2013). The mobile apps industry: A case study. Journal of Business Cases and Applications, 9(1), 1-26.
[4] Joorabchi, M. E., Mesbah, A., & Kruchten, P. (2013). Real Challenges in Mobile App Development. 2013 ACM / IEEE International Symposium on Empirical Software Engineering and Measurement. Published. https://doi.org/10.1109/esem.2013.9
[5] Vallon, R., Wenzel, L., E. Brüggemann, M., & Grechenig, T. (2015). An Agile and Lean Process Model for Mobile App Development: Case Study into Austrian Industry. Journal of Software, 10(11), 1245–1264. https://doi.org/10.17706//jsw.10.11.1245-1264.
[6] Peek, S. (2020, July 9). What Is Mobile App Development? Retrieved May 11, 2021, from https://www.businessnewsdaily.com/5155-mobile-app-development.html
[7] Raluca Budiu. (2016, January 19). Mobile: Native Apps, Web Apps, and Hybrid Apps. Retrieved May 11, 2021, from https://www.nngroup.com/articles/mobile-native-apps/
[8] Janani. (2021, February 11). Different Types of Mobile Application Development- Every Business Owner Must Know! Retrieved May 11, 2021, from https://www.zuantechnologies.com/blog/different-types-mobile-application-development-every- business-owner-must-know/
[9] Valdellon, L. (2020, November 2). What Are the Different Types of Mobile Apps? And How Do You Choose? Retrieved May 11, 2021, from https://clevertap.com/blog/types-of-mobile-apps/
[10] Zohud, T., & Zein, S. (2021). Cross-Platform Mobile App Development in Industry: A Multiple Case-Study. International Journal of Computing, 46–54. https://doi.org/10.47839/ijc.20.1.2091
[11] Design Rush. (2020, November 27). The Ultimate Guide to Hybrid App Development. Retrieved May 11, 2021, from https://www.designrush.com/trends/hybrid-mobile-app-development
[12] Mobile Application Market Size, Share & Growth| Industry Analysis, 2026. (n.d.). Retrieved May 11, 2021, from https://www.alliedmarketresearch.com/mobile-application-market
[13] Michael Mandel, & Elliott Long. (2019, September). The App Economy in India. Progressive Policy Institute. Retrieved from https://www.progressivepolicy.org/wp- content/uploads/2019/09/PPI_IndianAppEconomy_V3-1.pdf
[14] Top App Development Companies (2021). (2021b, May 10). Retrieved May 11, 2021, from https://www.businessofapps.com/app-developers/india/
[15] App Development Industry in India & its Dynamics. (2019, November 26). Retrieved May 11, 2021, from https://www.insightssuccess.in/app-development-industry-india-dynamics/
[16] Yan, H., Wang, J., Wang, Y., & Zhou, X. (2017). An Example for Industry 4.0: Design and Implementation of a Mobile App for Industrial Surveillance Based on Cloud. 2017 5th International Conference on Enterprise Systems (ES). Published. https://doi.org/10.1109/es.2017.61
[17] Menon, N. G. (2019, September 26). What Are the Various Phases of Mobile App Development? Retrieved May 11, 2021, from https://www.cognitiveclouds.com/insights/what-are-the-various- phases-of-mobile-app-development/
[18] Jabangwe, R., Edison, H., & Duc, A. N. (2018). Software engineering process models for mobile app development: A systematic literature review. Journal of Systems and Software, 145, 98–111. https://doi.org/10.1016/j.jss.2018.08.028
[19] Busch, Z. (2019, June 26). 6 Stages of the Mobile Development Lifecycle. Retrieved May 11, 2021, from https://learn.g2.com/mobile-development-lifecycle
[20] Wikipedia contributors. (2021, April 23). Website wireframe. Retrieved May 11, 2021, from https://en.wikipedia.org/wiki/Website_wireframe
[21] Ian Blair. (n.d.-a). 8 Steps to Understanding the Mobile App Development Lifecycle. Retrieved May 11, 2021, from https://buildfire.com/understanding-mobile-app-development-lifecycle/
[22] Mobile Backend-as-a-Service - 4 mBaaS Platforms you need to check out. (2019, July 26). Retrieved May 11, 2021, from https://waracle.com/blog/mbaas/how-to-choose-the-right-backend- as-a-service-baas-platform/
[23] Francese, R., Gravino, C., Risi, M., Scanniello, G., & Tortora, G. (2017). Mobile App Development and Management: Results from a Qualitative Investigation. 2017 IEEE/ACM 4th International Conference on Mobile Software Engineering and Systems (MOBILESoft). Published. https://doi.org/10.1109/mobilesoft.2017.33
[24] Zhang, M., Cheow, E., Ho, C. S., Ng, B. Y., Ho, R., & Cheok, C. C. S. (2014). Application of Low-Cost Methodologies for Mobile Phone App Development. JMIR MHealth and UHealth, 2(4), e55. https://doi.org/10.2196/mhealth.3549
[25] K. Flora, H., Wang, X., & V.Chande, S. (2014). An Investigation into Mobile Application Development Processes: Challenges and Best Practices. International Journal of Modern Education and Computer Science, 6(6), 1–9.
[26] Jones, N., & Moffitt, M. (2016). Ethical guidelines for mobile app development within health and mental health fields. Professional Psychology: Research and Practice, 47(2), 155–162.
[27] Asfour, A., Zain, S., Salleh, N., & Grundy, J. (2019). Exploring agile mobile app development in industrial contexts: A qualitative study. International Journal of Technology in Education and Science, 3(1), 29-46.
[28] Holzer, A., & Ondrus, J. (2009). Trends in Mobile Application Development. Lecture Notes of the Institute for Computer Sciences. Social Informatics and Telecommunications Engineering, 55–64. https://doi.org/10.1007/978-3-642-03569-2_6.
[29] Enabling the new normal - mobile app development in the COVID-19-Era. (2020, July 14). Retrieved May 11, 2021, from https://www.businessofapps.com/insights/mobile-app- development-in-the-covid-19-era/
[30] Statista. (2021, February 4). Annual number of global mobile app downloads 2016–2020. Retrieved May 11, 2021, from https://www.statista.com/statistics/271644/worldwide-free-and- paid-mobile-app-store-downloads/
[31] Holzer, A., & Ondrus, J. (2010). Mobile Application Market: A Mobile Network Operators’ Perspective. Lecture Notes in Business Information Processing, 186–191. https://doi.org/10.1007/978-3-642-17449-0_19
[32] Ian Blair. (n.d.-b). Mobile App Download and Usage Statistics (2021). Retrieved May 11, 2021, from https://buildfire.com/app-statistics/
[33] Statista. (2021b, February 4). Leading Android app categories worldwide 2019. Retrieved May 11, 2021, from https://www.statista.com/statistics/200855/favourite-smartphone-app-categories-by- share-of-smartphone-users/
[34] Wilcox, M. (2013, March 1). How Much Is an Active User Worth? Retrieved May 11, 2021, from https://www.developereconomics.com/blog/how-much-is-an-active-user-worth/
[35] Miller, B. (2020, March 20). ARPU: How to Calculate Average Revenue Per User. Retrieved May 11, 2021, from https://clevertap.com/blog/arpu-everything-you-need-to-know-about-average- revenue-per-user/
[36] Harnil Oza. (2020). Indian App Development Industry Report 2021. Retrieved May 11, 2021, from https://www.hyperlinkinfosystem.com/research/indian-app-development-industry-report-2020
[37] Mobile Action Team. (2020, October 30). 8 Proven App Revenue Models for Your Mobile App. Retrieved May 11, 2021, from https://www.mobileaction.co/blog/app-business/app-revenue- models/
[38] Top App Development Companies (2021). (2021a, May 10). Retrieved May 11, 2021, from https://www.businessofapps.com/app-developers/
[39] App Development Cost (2021). (2021, March 26). Retrieved May 11, 2021, from https://www.businessofapps.com/app-developers/research/app-development-cost/
[40] Aithal, P. S., & Kumar, P. M. (2015). Applying SWOC Analysis to an Institution of Higher Education. International Journal of Management, IT and Engineering, 5(7), 231-247.
[41] Madhushree, R. R., Kumar, A., & Aithal, P. S. (2018). Business strategy of top Indian IT company: Mindtree. International Journal of Case Studies in Business, IT and Education (IJCSBE), 2(1), 22- 36.
[42] Kornilova, V. (2016, September 15). Perfect SWOT Analysis for Mobile App. How to Validate Your Ideas. Retrieved May 11, 2021, from https://theappsolutions.com/blog/marketing/swot-for- mobile-app/
[43] McCandless, N. (2015, December 9). The Future of The Mobile App Industry. Retrieved May 11, 2021, from https://theappcompany.com/the-future-of-the-mobile-app-industry/
Published
2024-09-04
How to Cite
Dr. Pranav Arvindkumar Patel, & Prof. Nidhi Mayurkumar Prajapati. (2024). An Analysis Of The Mobile App Development Industry. Revista Electronica De Veterinaria, 25(1S), 604-611. https://doi.org/10.69980/redvet.v25i1S.790
Section
Articles
